Creative Services for the Politically (R)ight

Is your message getting lost?

What you say is important.

How you say it makes it memorable.

I'M THE HOW

Who, What, When, Where, Why?

Five important questions to consider when communicating with voters. Your core beliefs are the foundation of your campaign and these 5 W’s shape your message.

WHO

Supporters, voters, detractors, new demos. There’s no one-size-fits-all message.

WHAT

The heart of every communication. What thought, idea or position are you trying to convey.

WHEN

Specific event? Immediate reaction? Regular updates? Even time of day matters.

WHERE

Not just the location (train station, fundraiser, etc), but the channel (tv, paper, web, etc).

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WHY

Informational? Response to a false representation? Persuade detractors?

The 5 W’s – that’s the easy part.

Where campaigns struggle – and often fail – is turning them into a memorable, impactful and actionable message.  Creativity counts in order to break through the clutter that voters encounter throughout election season.

I’m The How

I have over 30 years in advertising design and production and use that experience to help campaigns present impactful, memorable. I provide creative support that helps campaigns and political organizations own the narrative and cement an important relationship with voters and supporters.

And by the way, I’m not for everybody.

There’s the political left. And there’s us. We’re (R)ight.

Quick Start Your Campaign

Hit the ground running with a package of everything you need to get in front of voters and make an immediate impact.

$1,500-$2,500

1-2 weeks

A great option for campaigns that need an experienced professional to get them set-up quickly. Whether you are new to politics or an experienced candidate that has a vision about how they want to conduct the campaign, I can build the foundation for a successful organization. Contact me today and let’s discuss a package specifically designed for your needs. 

Simple website
Print-ready materials
Signage
Social media set-up
Donation portals
Account integrations
Promotional ideas
And much more!
Get started

Excludes certain out-of-pocket costs such as domain name and hosting, printing, photography and credit card processing fees for donations. A complete list will be provided prior to start of work.

Frequently Asked Questions

So what exactly is Political creative?

It’s the same as any creative but focused on taking your message and creating impactful, memorable forms of communication aimed at potential voters and supporters – even the skeptical and outright hostile. One distinct advantage I bring is the understanding that there are unique time and budget constraints in politics that must be considered without affecting the work.

Do you work remotely?

Yes. While there are advantages to in-person meetings, I am most effective working remotely so that there are few obstacles in getting your work done swiftly. This also allows me to work with clients across the nation.

How will you work with my existing team?

Most of my experience is working with large, complex teams. I understand the hierarchy that is common in political campaigns and respect the efforts and decisions of your teams leadership.

How much does this cost?

My experience and proficiency allows me to keep fees extremely low. Along with my Quick Start Package options, I can price individual projects within your budget requirements. I do not mark up out-of-pocket costs like printing. Instead, I pass those costs directly to you so you can be confident you are paying the lowest amount possible. In some cases, I can buy at wholesale rates, saving you even more.

Can I re-use work that you have done for me?

Of course. You own all the finished work I execute. Upon request, I will turn over all native files. I archive all work and can usually retrieve it years later. I do not charge for this and often can make minor updates for you at no charge. 

Do you have a list of all the services you perform?

My list is your list. By that, I mean whatever you require, I will get done. My philosphy is to not let anything stop you from getting what you need to run a successful campaign. If it’s not something I can perform in-house, I have a deep pool of resources I cultivated over my career to draw upon.

About me.

I’m an advertising and commucication design creative with over 30 years of professional experience. I fish and hunt. I mow my own lawn. I say the Pledge of Allegiance with my hand over my heart and all that touches the ground during the National Anthem are my feet. I intend to continue using my experience and successful track record to help candidates and organizations I believe in to advance their causes. I understand the unique limitations political enterprises have with budget, time, and personnel. I’m nimble and efficient. Together, we will partner to get the job done.

I’m The How.

Let's have a conversation.

You can reach me directly at: jim@chingroup.com , 212-645-4544 (text or voice)

or fill out the form below and I'll get back to you right away.